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Ayurvedic Beauty Brand

Increased sales by 3X for a direct to consumer ayurvedic beauty brand

  • User Research

  • eCommerce Strategy

  • UI-UX Design

  • Web Development

Services Provided

Shopify

Platform
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The client wanted to redesign their website and user experience to reflect the brand's uniqueness and convert customers

This beauty brand had premium quality products but their e-commerce store didn't reflect that.

Problem
Solution

We set up their new website on Shopify with a premium look and feel. After speaking to customer and understanding their pain points we

Redesigned the menu to improve navigation - e.g. shop by needs, collections, starter kits, bestsellers etc.

added a customer loyalty plan to build a sense of belonging

created a beauty quiz to provide personalized product recommendations and cross-sell

Image by Content Pixie

Performance measured during the first quarter after the new website went live:

The new online store built credibility for the brand and customer's were able to discover the right products with ease.

Result

Increase in the returning customer rate was achieved

50%

Increase in the average order value was observed

9%

Increase in total sales was recorded

3X

Schedule a complimentary e-commerce audit and we can help you identify your priorities.

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